For this project, NASH Frango Frito, a fried chicken restaurant, asked me to create a mascot that was both funny and representative of their brand’s essence. The result was a charming and hilarious chicken mascot that exceeded expectations. With its playful expression and vibrant design, the character perfectly captures the fun and inviting spirit of the restaurant. The mascot quickly became a standout feature, appearing on promotional materials, menus, packaging, and most notably, on the restaurant’s façade, where it has become a favorite among customers. Its eye-catching presence not only enhances the brand identity but also draws attention and creates a lasting impression, helping NASH Frango Frito stand out in a competitive market.